1) Honesty / Integrity
CF places a strong emphasis on the character of each staff which we hire. We believe that in order for us to develop a long and successful business relationship, our customers must be comfortable that the people whom they are dealing with are honest and trustworthy.
2) Reliability / Efficiency
We strive to ensure maximum customer satisfaction by delivering on time. As such we aggressively invest in our logistics to ensure that our customers receive the goods in the quickest possible timeframe without compromising on the accuracy of the order.
